Get Help: WaveLength

WaveLength gives TVs and radios to lonely and isolated people living in poverty. Whether you find it hard to leave home, elderly and living alone, live with chronic illness or disability, or have just come out of homelessness or domestic abuse, you may qualify for help.

To find out how to qualify use the form on the website, phone 0800 0182137 or
send email to

Reducing social isolation among patients in their 60s was comparable to the benefits of giving up smoking and greater than the benefits of reducing obesity and physical inactivity - read more in our Magazine


Essential Information
for individuals and organizations

The website of the Campaign to End Loneliness contains valuable information for individuals and organizations who seek to make a difference. Your work to reduce loneliness in your area can benefit from the Campaign's assistance to help you raise awareness of the health risks of loneliness in your local area and to lobby those who control government and NHS spending to ensure that they find ways to address loneliness.

Support for your event on loneliness

If you are holding an event, such as a conference, meeting, seminar or workshop and looking for someone to give a talk about loneliness in older age or to have a stall, volunteer Campaign Ambassadors are supporters of the Campaign to End Loneliness who have been trained to deliver key messages and speak confidently about the issues surrounding loneliness in older age.

The Campaign also provides you with a range of films to show at your event and even a template presentation if you would prefer to deliver it yourself.

If you are interested in learning more about the Ambassador scheme or would like to discuss having a speaker at your event, get in touch with Marianne on or call 020 7012 1411.

hidden citizens

The results of the project “Hidden Citizens: How can we identify the most lonely older adults?”, which was conducted in conjunction with Kent University, were published in April 2015. To read or download the documents visit the following links: for the Executive Summary and for the full report.

useful guidance

If you are actively working to reduce loneliness in your community then you may find the report ‘measuring your impact on loneliness in later life’ of value. This guidance offers information and advice on choosing and using a scale to measure the impact of your services on loneliness in older age. It is especially useful to those who need to demonstrate robustly that their work is making a difference, for instance, when raising funding.

the missing million: in search of the loneliest in our communities

The missing million is a report that is organized into three sections as follows:

The first section, Identifying loneliness, describes different ways of identifying older people experiencing loneliness, along with some ideas for collaboration and innovation. The report has focused on two types of approach that start from different places but that are complementary.

The first is a top-down approach: what data is available to help locate older people experiencing loneliness and to identify geographical areas that are likely to contain older people at risk of becoming lonely? The second is bottom-up: how might local, hidden intelligence be surfaced and used to help identify older people who are lonely?

The second section, Applying the methods, explains how the methods described in the first section have been put into practice as foundation services, and illustrates how different methods can be complementary and combined. It also gives examples of identifying and engaging older people from groups which have a relatively high risk of experiencing loneliness.

The third section of the report, Talking about loneliness, aims to help front line staff and volunteers prepare for and engage in constructive dialogue with older people experiencing loneliness in ways that can bring about positive change. It addresses the question of how to speak with an older person experiencing loneliness or who is at risk of becoming lonely.

becoming a supporter

If you believe that nobody who wants company should be without it and that the third age can be the best age, The Campaign to End Loneliness welcomes anyone who wants to learn or do more about loneliness in later life. The Campaign offers the following opportunities to individuals and organizations:

You'll receive a monthly e-update and a quarterly research bulletin, plus invitations to events and to get involved.

Online applications for Individuals are available at this link.
Applications for organizations are available here.

Tweet: Britain's most unlikely flatmates: Poppy, 24, and John, a sprightly 89 via @Femail #EndLoneliness #loneliness

Age UK makes the important distinction between social isolation and loneliness as each may require different interventions in older individuals. For example, Older people experiencing social isolation may need more practical, logistical support, such as help with transport, whereas lonely or depressed patients may want someone to talk to and will depend on more emotive aspects of care - read more in our Magazine

advice for the elderly

Age UK Advice is a free, confidential, national phone service for older people, their families, friends, carers and professionals. Age UK have a team of expert advisers who will give you information that is reliable and up-to-date. If Age UK are unable to help, they will direct you to the best place to go for further support and advice.

Volunteering opportunities with Age UK

  • Local befriender
  • Telephone befriender
  • Join a local shop team
  • Help campaign to make the UK a great place to grow older
  • Fundraise for Age UK

Find out more at this link.

Loneliness News

Theresa May appoints minister for loneliness
after Jo Cox Commission highlight Britain's epidemic

On 17 January 2018 the Government set out how it intends to tackle loneliness and combat social isolation, accepting a series of recommendations from the Jo Cox Commission on Loneliness. The first steps include appointing a ministerial lead on loneliness


The Minister for Sport and Civil Society Tracey Crouch will lead a cross-government group which will take responsibility for driving action on loneliness across all parts of government and keeping it firmly on the agenda.
For more, and background, see this article in The Guardian.

See also: Reported earlier on this website

Read about the five steps from a blog by Mind in our Magazine

volunteer Swindon
currently available opportunities for volunteering in Swindon


news & events

Our Chair Norma Thompson was present at the meeting between the Labour leader, Jeremy Corbyn, and NHS staff in Swindon to discuss additional pressures on the NHS during winter.

More cover by the Daily Mail
4 February is World Cancer Day. It is #aDayToUnite against a common enemy. You can get your band delivered by purchasing it directly from Cancer Research UK. Alternatively, search for your nearest Cancer Research UK shop or a partner on this page  of the Cancer Research UK website.

If you prefer to donate instead of, or in addition to, purchasing a Unity Band, Cancer Research UK website has numerous suggestions ranging from monthly donations, to playing the lottery and donating clothes.
Swindon Viewpoint Community Media produced a promotional video for Swindon Seniors Forum for use at our events and on our website and concentrated on raising awareness of the extent and effect of loneliness.
The Chair’s Report to AGM 2017 outlines our most relevant activities and sets out future objectives ... read more

about the ssf

Our forum is run by a Management Committee for the over 55s within the Borough of Swindon, irrespective of their current working status.

joining us could make your voice even more relevant

We maintain our independence from external influences to give you a louder voice and equal say on matters which impact on your life. We aim to keep you informed of our work and keep you updated on all local and national issues that might impact on your life, such as transport, housing and isolation. Your input is valuable and we look forward to hearing  from you about the issues that matter to you most.

contact the ssf

Whether you are seeking information, wish to share your views or become a member
we look forward to hearing from you

by post

Norma Thompson
Swindon Seniors Forum
1 John Street
Swindon, SN1 1RT


Swindon Seniors Forum
a voice for Swindon’s over 55s

The SSF is a member of Age Action Alliance and is sponsored by AgeUK and Santander

Patron: Lord Joel Joffe, CBE

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